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Ammar
Ahamed

I'm a growth marketer who helps brands and startups find their voice, reach their people, and grow beyond what they thought possible.

Based in Sri Lanka. Working with people everywhere. ☀️

What I've been up to

I sit at the intersection of strategy, storytelling, and technology. Here's where I'm putting my energy right now 🌱

2025 – Now

Vector Agents

Head of Growth & Marketing

Building digital employees with human outcomes. Leading brand, product marketing, GTM strategy, and growth for an AI company based in Singapore.

2025 – Now

Cocoon

Founder

Upskilling and reskilling talent for the future. Building a skills directory to connect people with the learning they need to stay relevant.

2020 – Now

Buildin Blocks

Co-founder & Head of Strategy

A marketing agency born during the lockdowns. 12X growth in revenue since 2023. Working across tech, agriculture, fashion, logistics, health, and more.

A little about me 👋

I'm Ammar, a content creator, storyteller, and communications specialist who blends the best of writing and design into compelling and engaging brand content.

I've worked with some of the best brands and startups in South Asia, the UK, and globally. From executive communications to customer engagement, from PR desks to AI boardrooms.

From my first career as a digital marketer to the interview-inspired journalist to the copywriting and content creation work I do today, there's nothing I love more than sitting down with another human to uncover the story and heart behind their work.

I love to speak, write, and connect. I play basketball, hockey, and swim. I've always loved a hike to the mountains, a visit to the beach, or a ride to the countryside on a motorbike. 🏔️

Location Sri Lanka
Education MSc Strategic Marketing, Queen Margaret University
Languages English, Sinhalese, Tamil
0 Client Portfolio Growth
0 Marketing ROI
0 Startup Growth

Things I think I'm good at 😅

Not just buzzwords. My clients haven't fired me yet, so I must be doing something right.

Growth Marketing

Full-funnel growth strategy, performance marketing, paid and organic media, SEO, CAC-to-LTV optimization, and data-driven campaigns.

Brand & Strategy

Brand positioning, identity development, go-to-market strategy, employer branding, and C-suite positioning for companies and founders.

Communications & PR

Internal and external communications, media relations, press releases, crisis management, reputation management, and public relations strategy.

Content & Copywriting

Thought leadership, scripts, ad copy, social media, blog writing, video scripts, audio scripts, and storytelling that converts.

Applied AI & Automation

AI-powered marketing operations, internal tooling, marketing automation, and integrating AI agents into business workflows.

Training & Workshops

Media skills, mobile journalism, public speaking, team building, and digital media skills training for teams and organizations.

Places that trusted me with their WiFi password 🔑

Every chapter shaped how I think. Click any to see what I actually did there.

2025 – Now

Vector Agents

Head of Growth & Marketing

Leading the full marketing function for an AI company building digital employees. Responsible for brand strategy, product marketing, GTM execution, content, demand generation, and growth across Singapore and global markets. Defining positioning for AI agents in enterprise workflows.

2025 – Now

Cocoon

Founder

Building a skills directory and upskilling platform to connect people with the learning they need to stay relevant. Designing the product, brand, and go-to-market from scratch. Focused on closing the gap between what people know and what the market demands.

2020 – Now

Buildin Blocks

Co-founder & Head of Strategy

Co-founded a marketing and communications agency during the 2020 lockdowns. 12X growth in revenue since 2023. Leading strategy for clients across technology, agriculture, fashion, logistics, health, and FMCG. Managing teams, client relationships, and new business development across Sri Lanka and internationally.

2024 – 2025

Kavida.ai

Head of Growth Marketing

Led brand and product marketing for AI agents in manufacturing. Designed and executed GTM strategy for US and EU markets. Built ABM campaigns targeting enterprise accounts, managed demand generation via organic, paid, and earned media. Positioned the company for its first major funding round.

2023 – 2024

Twinery, MAS Holdings

Marketing & Branding Entrepreneur

Led marketing for Project Marketplace (B2C e-commerce) and SPRYNG (B2B/B2C health-tech wearable). Managed growth marketing, performance analytics, content strategy, and cross-functional teams across Sri Lanka, US, and Malaysia. Drove user acquisition and brand awareness for two distinct product lines.

2022 – 2023

MAS Kreeda

Sr. Executive, Branding & Comms

Developed and executed divisional communications strategy across 11 manufacturing plants in Sri Lanka, Indonesia, and Jordan. Achieved 3140% growth in social media following and engagement. Managed employer branding, internal comms, and media relations for one of MAS Holdings' key sportswear divisions.

2022

PR Wire (Edelman Affiliate)

Public Relations Executive

Account manager for key accounts including Coca-Cola, Vivo, Asus, UPS, and Hemas. Managed media relations, press coverage, event coordination, and client communications. Part of the Edelman affiliate network, one of the fastest-growing PR agencies in the region.

2020 – 2022

Communique PR

Executive, PR & Communications

Created and implemented PR, content, and digital marketing strategies for global and local brands across technology, insurance, food, banking, and more. Handled media pitching, press releases, event management, and social media strategy. Also contributed to pro-bono work with Muslim Aid.

Clients include Coca-Cola, Vivo, Asus, UPS, Hemas, and 30+ brands across AI, health-tech, manufacturing, fashion, and FMCG.

View full profile on LinkedIn ↗

Not just my mum, other people think I'm alright too 😄

"

Ammar has a constant flow of ideas. He brings a creative, solutions-focused mindset to every project and is always open to exploring new approaches. He's someone who's not afraid to question how things are done if there's a better path forward, and that mindset made a real difference especially him being an advocate for AI automation.

Mumin A Champion AI @ QAD Redzone | Building Socraty.ai
"

What really stood out to me was his deep marketing mindset. Every design decision he suggested was backed by smart strategy and clear customer insight. His ideas helped shape better user flows, sharper messaging, and more focused product positioning. His ability to turn insights into practical, impactful strategies is something I learned a lot from.

Sriram Rajeswaran Senior UIUX Designer @ SurgeGlobal
"

One of the most genuine people I've met in the marketing communications sector with a strong desire and hunger to learn more and master his craft. Ammar is a leader that's empathetic, ethical and straightforward who goes that extra mile to teach someone something new! If Ammar was a cryptocurrency, I'd buy a million Ammar coins right now because his value is only going to keep going up :)

Rayhan Malik Design Thinking Specialist | Ex UN, IQ & PRW Consultant
"

He is an exceptional public speaker who has the capacity to speak and present in front of large crowds with ease. Ammar is an individual who has a great thought process which has lead to several innovative and out-of-the-box ideas. He certainly is a very positive, energetic and highly regarded individual who is very committed to what he does.

Raed Ahmed Content Strategist | Project Management

No flowcharts here.
Every client is different, and cookie-cutter doesn't cut it. 🧩

How I typically work with clients

💬

Understanding the "Why"

I start by listening. What's the real problem? What does success look like? Once we're aligned on that, everything else falls into place.

🎯

Setting Clear Goals

It's not just about looking good. Whether it's growth, reach, or revenue, every project gets a measurable target before I write a single word.

🔄

Build, Test, Iterate

I ship fast and refine often. Strategy decks that sit in drawers don't grow businesses. Execution and feedback loops do.

🤝

Ongoing Partnership

I don't disappear after delivery. The best results come from staying close, adapting to what the data says, and growing together.

Interested in working together? Let's start with a conversation.

Book a call ↗

I write things too ✍️

Contributing columnist at The Morning, writing about AI, career, startups, and business in Sri Lanka and globally.

Why rare skill combinations beat deep expertise Empathy in the age of digital employees Are we prompting right? Can AI skills be your career insurance policy? The new wave of skills: What got us here won't get us there
View all articles →
"Your voice is powerful. Your work is powerful. And your story needs to be powerful enough to turn your readers and viewers into the clients and customers you've been dreaming about."

The people who made me who I am ❤️

My family keeps me motivated. My mum has gone through a lot and she is a custodian for who I am today. My brothers and my grandma have always stood by my side. So have my friends. They are there for me when I need them and hopefully, I would too.

The World is full of so many beautiful hearts, work and events, yet to be discovered and told.

الحمد لله

Ammar with his brothers

Let's talk.

Whether you need help with growth marketing, brand strategy, communications, or just want to connect, I'd love to hear from you.

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